Beyond the Stadium: The Rise of Tech in Indian Sports
Sports Tech

✍️ Vaibhaw Tiwari

🗓️ May 28, 2024

The 21st century has witnessed a remarkable phenomenon: the parallel rise of technology and sports. From breakthroughs in athletic performance to innovations that enhance the viewing experience, these two forces have become increasingly intertwined. Technology has become a powerful catalyst, pushing the boundaries of sports and creating a more dynamic and data-driven world of athletics.

This influence extends far beyond international sporting giants. Technology is rapidly transforming the athletic landscape in India, a nation with a rich sporting heritage and a burgeoning sports fan base. This article delves into some of the most prominent technological advancements making waves in the Indian sports market.  

Enhancing Performance Analysis

Analysis in cricket

One of technology’s biggest perks is Performance Analysis of players and opponents. Now, with wearable devices and tracking systems, coaches have access to complex data analysis that provides them insights into player performance, opponent strategies, and even prevent injury risks.

Another important is Virtual Reality (VR), which creates immersive training environments that push athletes beyond the limitations of physical practice sessions. Now, any athlete from any given space can work on their specific technique while ensuring that they remain safe even under pressure in the simulated environment. This technology ensures better reflexes, improved decision making and thinking under pressure, which boosts on-field performance.

Fan engagement in sports

Any sport is nothing without its fans. They are the ones who fill it with life and energy. Hence, a wave of Fan engagement apps has suddenly filled the market. The idea behind these apps is to go beyond simply providing scores and highlights. They provide real-time stats and interactive experiences. Fans get in-depth analysis. This helps build a stronger connection between fans, teams, and the sport. Also, extended reality (XR) is changing how fans engage with sports.

Innovative companies like Pixotope, a leader in virtual production for live sports broadcasts, and Quidich Innovation Labs, which bridges the gap in the sports industry using innovative camera technology and AI to enhance the broadcast experience, make all of this possible. However, these are just some examples of the many companies using cutting-edge technology to elevate the experience for everyone involved in Indian sports.

Want to know more about career in Sports?

Go beyond the classroom and into the heart of sports broadcasting. The ISM GLOBE offers a Post Graduate Program in Sports Management and Technology (PGPSM) similar to an MBA in sports management in India. Here, you don’t just learn about broadcasting but get immersed in this world. Through exclusive visits to industry leaders like Quidich Innovation Labs, you’ll gain hands-on experience with cutting-edge broadcasting tools the pros use. This is the kind of real-world exposure that helps you build careers in sports management and technology.

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