Students Tutored

500+ Students Trained

Course Duration

2 months

Batch size

10 – 15 Students

Model

Online Live Sessions

Key Highlights

  • 20+ hours of training
  • Live projects
  • Case studies and Discussions
  • 1 on 3 mentoring sessions
  • Practical ground knowledge
  • Master Digital tools
  • Participation in Industry Webinars
  • Experiential learning
  • Learning sponsor pitch

Syllabus

Module 1 - Introduction to Sports Management
  1.  Fundamentals of sports management
  2.  Conceptualization of an event
  3.  Critical Thinking
Module 2 - Digital Sports
  1. Digital Semiotics
  2.  Formulation of Content
  3.  Executing IG and FB ad campaigns
Module 3 - Road to Sponsorships
  1. Sponsor Networking
  2. Sponsor Pitch
  3. Event Plans
  4. BTL Activation
Module 4 - Sports Analytics
  1. Academy analytics
  2. Qualitative Analytics
  3. Marketing Analytics

Tools You’ll Master

Mentor

Mentorship is more than just some one giving direction. It’s a sense of cushion knowing whatever you learning is right and make you prosperous. Without a mentor there is never a success story.

Pratik Hinduja

I inspire students, peers, and my fellow acquaintances to possess knowledge. My life revolves around creating a difference for mankind by building their confidence and giving them direction, in the Sports Industry. Having more than half a decade of experience in this Industry I live by the motto of “Making every knowledge count."

Shikhar Suresh

His journey with ISM began as a student under Prof. Pratik's tutelage. He handled Marketing and Business Development for ISM and now teaches ISM courses. Having pursued his BBA (mrkting ) from NMIMS, Mumbai, and currently, a Sports Management student at IIM Rohtak, Shikhar combines his vast knowledge of marketing with his undying passion for sports.

Tanvi Lunawat

Tanvi is a Professor, Sports Enthusiast, and a Coach. Working with MIT, Pune and ISST, Pune. She joined ISM  to enhance her knowledge in Sports Industry and now is an Adjunct  Faculty at ISM. She is here to deliver her best teaching skills with vast Sporting experience. The student turned teacher.

Download the Brochure

Start Month

March 2022

Fees

₹ 12,000 + Taxes

  • More than 20 hours of teaching lessons
  • Resume and Interview training
  • 1 on 3 mentoring session
  • Working on Live projects
  • Solving case studies
  • Creating floor plans
  • Learning Sponsor pitch
  • Working on Live project
  • Gaining Industry exposure

Download the Brochure

Industry Recognized Certification from ISM

By the end of this extensive 2 months in-person course, you will be able to organize small scale sporting events and get exposure to live projects for organizing one. Additionally, there will be placement support to enhance your CV outlook and exposure to the sporting industry.

Hear it from our Students

“The course is really helpful for those who want to learn about sports management and make a career in that. All the mentors were extremely interactive. The assignments and the way classes were conducted was extremely fun and I didn’t realise where did the 2 months fly by…”

Akash Kola

“Thank you so much Prof Pratik for guiding us and setting the class on fire every time. You and other mentors bought out the best in us by teaching us a new thing every time. You made us believe that sports theory can also be interesting. Kudos to ISM for making such a course available.”

Vignesh Sai

“The course was an extreme form of learning. The experience and exposure were worth every penny spent. I learnt a lot from it since I have my own start up. Event management skills, marketing, and sponsor decks taught were very helpful and would be to you too if you are a budding entrepreneur like me.”

Ali Sharafally

Batch Details

Start Month

March 2022

Fees

₹ 12,000 + Taxes

  • More than 20 hours of teaching lessons
  • Resume and Interview training
  • 1 on 3 mentoring session
  • Working on Live projects
  • Solving case studies
  • Creating floor plans
  • Learning Sponsor pitch
  • Working on Live project
  • Gaining Industry exposure

I’m Interested in This Course

FAQ’s

Qus 1
  1.  Fundamentals of sports management
  2.  Conceptualization of an event
  3.  Critical Thinking
Qus 2
  1. Digital Semiotics
  2.  Formulation of Content
  3.  Executing IG and FB ad campaigns
Qus 3
  1. Sponsor Networking
  2. Sponsor Pitch
  3. Event Plans
  4. BTL Activation
Qus 4
  1. Academy analytics
  2. Qualitative Analytics
  3. Marketing Analytics